While there are many different courses you can take to hone your digital marketing skills, these are some of the most popular and useful online digital marketing degree courses.
What do online digital marketing degree courses cover?
Coursework in a general marketing program typically covers everything from graphic design to branding strategy, market research, and pricing. And yes, you are likely to spend a lot of time on digital marketing.
There is no doubt that digital marketing is a rapidly evolving field, but traditional marketing is still a viable way to raise brand awareness and increase sales. A universal program can help you see how it all comes together.
Why go for online digital marketing degree courses?
Certificates in digital marketing are a way to keep up with industry trends and developments and show value to current or potential employers. Many social networking platforms offer their own certificates, as do online universities. In this article, we list the best digital marketing certifications available to business professionals from beginners to learners.
Before taking an online course, you should have an idea of the time required to complete the course, whether you need any prerequisites, how flexible the schedule is and what certificate you can get after graduation.
What is digital marketing?
Digital marketing is the introduction of traditional marketing methods in the digital world. Instead of using old marketing and promotion techniques, such as television or radio advertising, billboards and word of mouth, digital marketing uses new technologies to spread information about a product or service.
Because there is so much competition in the world, especially on the Internet, skilled digital marketers are in high demand. Search engine algorithms are constantly changing, so digital marketers need to be aware of evolving trends to be effective.
What does a digital marketer do?
A digital marketing professional can meet with clients to understand their requirements – to develop strategies for their implementation, lead a team and monitor progress. You focus on improving and developing other marketers, as well as delivering results to customers.
Complete digital marketers are most effective in startups and small businesses where they are needed in all aspects of marketing. They have experience working in a team, but can also work independently.
Are there online digital marketing degree courses?
Yes, you can get a certificate in digital marketing right from home. Several well-known universities and industry professionals offer online digital marketing training programs that teach vital digital marketing skills through exercises, practical tasks and practical projects. These are more flexible and much cheaper than regular university courses. So, if you want to gain new skills or update your knowledge, you just need to choose an online digital marketing course that suits you and your business.
We have compiled a list of the best online digital marketing degree courses, certificates, and trainings that you can take online in 2022. You can join several of these courses for free. They give you a certificate upon graduation, which will greatly help to expand your resume and stand out among your peers.
Best online Digital Marketing Degree Courses in 2022
· Fundamentals of Digital Marketing Via Google Digital Garage
Almost everything a prospective digital marketer needs to know is your course. Google offers one of the most complete free digital marketing courses through this Google Digital Garage, accredited by The Open University and Interactive Advertising Bureau Europe. If you’re just immersed in digital marketing and don’t know where to start, start here.
· Inbound Marketing Free Certification Course Offered by Hubspot Academy
The free inbound marketing certification course at Hubspot Academy is a four-hour industry-recognized program designed for digital marketers who want to focus on their entry efforts. The comprehensive curriculum consists of 10 lessons, 34 videos and 9 quizzes and is designed for beginners. Upon successful completion, students will receive official certification from HubSpot to display on their LinkedIn profile, portfolio, resume or CV.
· SEMrush Content Marketing Toolkit Course
Content marketing is an integral part of business marketing strategy. If you also believe in this, it’s time to learn some basic and advanced concepts of SEO, PPC, affiliate marketing, social media marketing and digital marketing. With the SEMrush Content Marketing Toolkit, you get the opportunity to study at a company that is one of the most successful digital marketing tools. Moreover, registration for the course is absolutely free, and in the end you have the opportunity to obtain a professional certificate.
· Free Diploma in E-Business offered by Alison
The E-Business Diploma course helps students develop marketing skills by studying Google Analytics and AdWords, search engine optimization, revenue metrics, analysis, campaign tracking, digital measurement, and more. More than 84,000 students have signed up for a free online digital marketing course that takes six to ten hours. You will need to make a final score with a score of 80 percent or better. Upon completion, you will receive a report confirming the student’s achievements or you can purchase a certificate in the online store of the site for about $20.
· Digital Marketing Nanodegree by Udacity
Nanodegree in Digital Marketing Udacity is a large set of modules that teach you the basics of marketing, content strategy, social media marketing, SEO, search engine marketing with Google Ads, display advertising, email marketing and Google analytics. This is a great universal course that is suitable for beginners, but also worth noting for digital marketers with some experience. What distinguishes this course from its counterparts is its focus on real practical projects of industry experts.
· Simplilearn Digital Marketing Specialist Course
The Simplilearn Digital Marketing Specialist course is ideal for mastering the advanced needs of digital marketing. With this course you will master such important areas as email marketing, digital analytics, search engine optimization, social networking and more. Although all previous courses have provided free certification, Simplilearn’s digital marketing course has paid certification. This course consists of seven individual courses, and at the end of each course you receive a certificate of completion. When you complete all seven courses, you will receive a master’s certificate.
· Copyblogger Online Marketing Course
Copyblogger is one of the most successful internet marketing websites, especially when it comes to writing content. Brian Clark is the author of a copyblogger and the creator of the most successful WordPress Genesis framework. Although copyblogger, studiopress and Genesis are now part of WPEngine, Brian’s free internet marketing course is still a great resource to learn how to write great content. This course is provided by email and downloaded ebooks and is free. All you need to do is register using your email address.
· Optinmonster Digital Marketing Training
Optinmonster is one of the most successful tools for increasing website conversions. To educate their users, they have created a series of free courses covering topics related to email marketing and conversion optimization. Although Optinmonster Digital Academy doesn’t include courses on all digital marketing topics, it’s worth a look, because once you can get traffic to your website, you’ll need conversions, and that’s what you’ll learn in these courses.
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